An Overview

The intensification of global competition has become a major influence compelling firms to view women managers as a competitive advantage rather than as a legislated necessity. Global competition challenges corporations to maximize the effectiveness of their human resources. The opportunity cost of prejudice of rejecting women and limiting selection to men is much higher than in previous economic environments. The recent decades have witnessed a huge increase in female labour market participation. Yet numerous studies report the persistence of inequalities and segregation between men and women in organizations (Poggio, 2000). The patriarchal ideology, based on the superior position of men, is evident in both government and the corporate world. The division of labour is often based on stereotypical gender roles.

[This is a preview of the full page; if you are a member of the Asiatica Association and have access to the JSAWS, please login using the box on the left menu; non members: please become a member to support the Asiatica Association, and get full access to our publications.]